Something to tickle the palate?

The Christmas festive season is here And we all take a sip with good cheer As you savour that drink Something to ponder I think What gives a beverage its fame Is it all in the name?

Some last long since first made Pepsi, fanta, lemonade But some are destined not to last Marketing failures from our past Launched with hope that was great Now forgotten is their fate

Cast your mind back in time To something other than wine 1927 was the year A new orange drink arrived here A competition run for naming Now no trace of Palato remaining!

Palato poster

Palato poster

 

Palato newspaper advertisement 1927

Palato newspaper advertisement 1927